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Located in municipality of Santa Margalida, the town has a population of just over 500 in the winter months. It is situated in the northeast of Mallorca on the Bay of Alcudia and it is about 70 kilometres from Palma airport, with a transfer time of approximately one and a quarter hours.
The resort is easily accessible from the main Ma-12 coast road, which runs between Arta and Puerto de Alcudia, and the entrance to Son Serra de Marina is just
past the Rancho Grande equestrian centre.
The short drive down to the town from the main road is along an attractive tree-lined boulevard.
The village of Son Serra de Marina developed in the early 1950's when houses were built for Mallorquins to spend their weekends away from the busy cities.
At the time local regulations insisted that they respected the local way of life and culture, including men and women not bathing together. This has now changed!
Although there are no hotels in the town, there are however, many apartments and villas available for private rental in the summer months.
It is an ideal location for anybody wanting a relaxing holiday.
If you are a keen surfer than this place is a must for you, as Son Serra de Marina, like the whole Bay of Alcudia, is Mallorca’s leading surfing and para-surfing centre.
Whilst it is not recognised as a holiday destination, Son Serra de Marina does however, attract a lot of day visitors during the Summer months who take to the beach or stroll around the streets visiting the bars and restaurants which, considering the size of the town, are in abundance. Notably the Bar/Restaurant Es Mollet, which is situated on the Marina (Club Nautico Serranova). Although quite surprisingly there are only two shops and a chemist (Farmacía) in the town.
The beach is 400 metres long and partly sandy, partly man made. But either end of the town are the beaches of Son Real and Sa Canova. Both are beautiful unspoilt beaches and both have facilities for naturalists. Son Real can be reached by walking along the coast beyond the Marina while Sa Canova beach joins up with the eastern end of Son Serra de Marina, just beyond the Sunset Bar.
Beyond Son Real is the beach of S´Arenal d´En Cassat that is about one and a half kilometres from Son Real.
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